PewDiePie: YouTube Earnings, Net Worth & Stats

PewDiePie has 109M subscribers and 29.5B total views, earning an estimated $149.6K – $598.4K per month on YouTube — an estimated $29.5M – $118.2M in ad earnings to date. Net worth also includes brand deals, merchandise and income outside YouTube. Full breakdown below.

PewDiePie

CGrowing

@pewdiepie · since 2010 · JP

I seriously should NOT be dropping this. — video thumbnail

Thank you and Goodbye. — video thumbnail

12.7M

109M

Subscribers

$25.6K+

Monthly earnings

25.6M

Monthly views

Show brands my verified stats

Subscribers

109M

Total views

29.5B

Videos

4.7K

Avg / video

3.4M

last 25

Engagement

5.5%

Uploads / mo

1.6

Views & subscriberslast 30 days · live

4.9M

avg views / day

149.6M

avg views / month

+25.6M

views · 30 days

subs · 30 days

Estimated monthly earnings

$25.6K – $102.5K

$307.6K – $1.2M per year

Niche

Niche auto-detected. Each niche pays different ad rates — that's why the number moves. Real last-30-day views at $1–$4 RPM. Ad revenue only.

Estimated brand-deal rate

$12.2K – $73K

per sponsored video

A single integration usually beats a month of ad revenue. On InfluencerMetric you set your own rate and get paid securely — start free.

What this tells you

Engagement is strong at 5.5% — above the ~4% healthy mark. Brands pay more for this.
Recent videos average only ~3% of your subscriber count in views — often a sign of shorts diluting the average, or thumbnails and titles worth revisiting.
These are estimates from public data. Connect your channel to show brands your verified numbers and get booked directly.

How much does PewDiePie earn on YouTube?

Est. earnings / month

$149.6K – $598.4K

Est. earnings / year

$1.8M – $7.2M

Est. YouTube earnings to date

$29.5M – $118.2M

Est. brand-deal rate

$12.2K – $73K

Based on roughly 149.6M monthly views in the Vlogs & Lifestyle niche (auto-detected), where ad rates run about $1–$4 per 1,000 views (RPM) for a mainly Western audience. YouTube ad revenue is only part of the picture — a single brand integration usually pays more than a month of ad income (what brands actually pay creators), and top creators also earn from memberships, Super Thanks, affiliates and merchandise.

PewDiePie — frequently asked

How much does PewDiePie earn on YouTube?

PewDiePie earns an estimated $149.6K – $598.4K per month (about $1.8M – $7.2M a year) from YouTube ad revenue, based on roughly 149.6M monthly views at vlogs & lifestyle ad rates. Brand deals typically pay much more — an estimated $12.2K – $73K per sponsored video.

What is PewDiePie's net worth?

Net worth is speculative and includes income beyond YouTube. As a defensible proxy, PewDiePie's 29.5B lifetime views translate to an estimated $29.5M – $118.2M in YouTube ad earnings to date — before brand deals, merchandise and other income.

How many subscribers does PewDiePie have?

PewDiePie has 109M subscribers and 29.5B total views across 4.7K videos.

How accurate are these PewDiePie earnings estimates?

They use niche-specific ad rates (RPM) rather than one generic multiplier, so they're tighter than most tools. Real earnings vary with audience location, ad formats and seasonality. Growth tracking is recorded daily for real recent figures over time.